Stand out from the crowd.
Claim your brand with expert trademark help.
Our 🇨🇦 legal team can help you secure your brand’s future.
Why trademarks matter.
Increased profitability.
Trademark registrations are linked to business growth and revenue increases of up to 21%.
Increased value.
Need investment? Research suggests that more trademark registrations lead to higher valuations.
Increased recognition.
60% of businesses with trademark registrations experience an increase in their brand’s reputation.
Who we are.
I’m Connor, a Canadian trademark agent, lawyer and the founder of Clearview Counsel.
I started Clearview Counsel to provide expert legal advice to Canadian businesses.
Before Clearview, I worked at one of Canada’s largest (and leading!) law firms, helping household names establish & grow their businesses across Canada.
These days, I help organizations of all kinds – from local start-ups to large multinationals – build iconic brands in competitive markets, guiding them through the process of becoming tomorrow’s industry leaders.
👋 Text or call me to learn more! +1 (647) 556-0092
Our experience.
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• Counselled global brands and publicly-listed companies on trademark strategy, helping to build new products, launch holiday campaigns, and rebrand international organizations.
• Advised an innovative advertising company on its global trademark strategy, coordinating trademark filings worldwide and defending them against challenges.
• Helped countless companies overcome objections from the Canadian Trademarks Office, resulting in the successful registration of their trademarks.
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• Helped a restaurant franchise secure its namesake as a trademark, overcoming trademark challenges launched by a competitor.
• Successfully settled a Federal Court trademark matter, securing a significant settlement for the client and putting an end to the dispute.
• Favourably resolved a trademark infringement matter, preventing others from using a client’s trademark without authorization.
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• Facilitated an international manufacturing business’s acquisition of a Canadian trademark portfolio.
• Helped a prominent online business sell its trademarks to an internationally-renowned, foreign purchaser.
• Advised an international start-up on the franchise implications and intricacies of licensing their trademarks in Canada.
What people say about us.
Why choose us.
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Thinking of filing a trademark application without an expert’s help?
Using a trademark professional can increase your chances of success by up to 82%.
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Only a law firm approved by Canada’s College of Patent and Trademark Agents (which we are!) can legally represent you and your trademark application.
Legal representation can improve your chances of overcoming trademark objections by up to 60%.
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We’re a fully remote law firm. That means you aren't footing the bill for extravagant office space.
It also means we charge a fraction of what large Canadian law firms typically charge.
What we’re about.
Affordable expertise.
We combine the latest tech with expert experience. The result? You get all the benefits of working with a lawyer for a fraction of the cost.
Real 🇨🇦 insights.
We’re a Canadian business. That means you get expert guidance from someone that knows the Canadian system.
True transparency.
From fees to strategies, you'll always know where you stand with us. No hidden charges and no surprises. Just clear and open dialogue.
How we can help.
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Canadian trademark registrations take a while, but some take longer than others.
Mistakes in your trademark application can delay your registration by years.
But a trademark lawyer can help you avoid problems and speed up the process.
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Government fees can adds hundreds – even thousands – of dollars to the cost of your trademark application.
But an experienced trademark lawyer can help you optimize your application, maximizing your brand protection and minimizing your filing costs.
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Approximately 70% of trademark applications receive objections from the Canadian Intellectual Property Office, causing delays that can last for years.
Minor errors in the initial application cause many of these objections.
We help businesses avoid these mistakes, streamlining the trademark approval process.
Running a new business?
We’ve built relationships with services that new businesses love. When you become a client, we’ll provide you with referral links (that sometimes come with discounts and exclusive access) to help you get started.
What our clients do.
Compare our prices.
See how our prices for a typical trademark filing stack up.
Large Law Firms
$2,500
+ Government Fees
$699
+ Government Fees
Online Services
$310 – $1599
+ Government Fees
Calculate Your Investment
Added benefits of a trademark.
Amazon seller protection.
Selling on Amazon? A trademark helps you remove infringing listings faster.
Social media protection.
Advertising on Instagram or Facebook? Get copycat posts deleted quicker.
Domain name protection.
Trying to protect your domain? Trademarks help prevent cybersquatting.
Comparing Service Providers?
Read about the issues we often see when someone uses an online trademark service.
Learn more about our IP practice.
Copyright
Safeguard and capitalize on creativity.
Entertainment
Protect and promote your creativity.
Technology
Empower growth with expert guidance.
Trademarks
Strengthen your brand identity.
More success stories.
Our process.
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Tell Us About Your Trademark.
Share your brand name and details with us online in minutes.
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We Provide A Strategy.
Get a custom plan to maximize your trademark’s chances of approval.
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We File Your Perfect Application.
We’ll handle the filing process to ensure your application is flawless.
FAQs.
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Yes! This is one of the most common misconceptions about trademarks.
A registered business name does almost nothing to protect your business and its reputation.
A trademark registration is the only way to properly protect your brand across Canada.
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That depends. In 2025, a Canadian trademark registration can take anywhere from 16 months to 4+ years.
But with professional trademark guidance, you can often avoid being on the higher end of that range.
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It can last decades.
Once your trademark application is approved, it will be registered for 10 years. At the end of the initial 10 year period, you can renew your registration for another 10 years (and repeat again and again).
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You can trademark all sorts of things. Here are just a few examples:
Words
Logos
Slogans
Business Names
You can even trademark sounds, colours, smells, and tastes.
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Connor is a licensed Ontario lawyer.
He is also a licensed Canadian trademark agent and a member of the Intellectual Property Institute of Canada.